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SJSU Research Guides
Marketing & Business Analytics
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Marketing & Business Analytics
This guide will help you with your marketing & decision sciences research.
Articles, Databases & More
Books (Available Online)
Finding Marketing Share Information in the Databases
Industry Information
Websites
Statistics
Research Tips & Support
Course Specific Resources
Tips on Research & Scholarly Writing
Citing & Writing Help
Information on writing, citing, searching, evaluating sources, scholarly vs. popular articles, and avoiding plagiarism.
Scholarly vs. Popular
Tips to help you identify peer-reviewed or scholarly article sources.
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