Ben Walkenhorst explains how to get ahead and impress with your elevator pitch. In this Seven Dimmensions film, learn the meaning of an elevator pitch and how to deliver it for a career change. Tips include: engaging in genuine conversation; researching your audience; leading into how you benefit customers; providing examples; getting audience attention; setting the flow of your pitch with pace, language, and style; and giving a positive impression.
Chapter from book The 12 Magic Slides by Paul Getty. The first and perhaps most important tool in your presentation materials is the elevator pitch. In its most simple terms, an elevator pitch is a brief summary of your business that is developed to entice an investor to want to hear more. It is short enough to be told as you ride in an elevator with a prospective investor.
An elevator pitch is a one-minute call to action. With it you can motivate a potential investor to support your company and back your idea.