Allows for 2 concurrent users. Simmons OneView (formerly Simmons Choices3) provides access to U.S. adult consumer data on product and brand usage, spending behavior, media habits, and more. Data is gathered and compiled by the Simmons Market Research Bureau to provide information about American consumers by gender, age, and household income. Approximately 30,000 adults and children over 6 years of age participate. \n\n\n Get URL and Password from the library passwords page: http://library.sjsu.edu/electronic-journals-index/get-library-passwords
Provides company and industry financial ratios analyzed by Standards & Poor’s with SIC and GISC codes. Kept up to date between editions by a monthly supplement called: S & P analysts' handbook. Monthly supplement, January-August 1996; Standard & Poor's analysts' handbook. Monthly supplement, September 1996- Location: King Library, 2nd floor Reference.